Fundraising with Purpose, Designed For You!
Earn 40% profit for your church, organization, or yourself
Need extra money for this season? We got you!
Start Fundraising
Now!
Get both the Representative Kit and Home Kit together! Everything you need to launch your fundraiser and start earning 40% profit.
How It Works: Easy as 1, 2, 3!
Raising money couldn’t be easier — just show the catalog, the products sell themselves, and the funds roll in.
How Fundraising with AAE Works
Request Your Free Catalogs
Every fundraiser begins with our professional, full-color catalogs. Choose how many you need (1, 5, 10, or 15) to share with your group. These catalogs showcase our unique, culturally authentic gifts and greeting cards — items people already want to buy.
Our catalogs are designed to sell themselves. Each page features high-quality photography, detailed product descriptions, and clear pricing. Your supporters will see items they genuinely want to buy — from inspirational home décor to beautiful greeting cards that celebrate Black culture and heritage. This isn't about selling overpriced items nobody needs. It's about offering quality products that resonate with your community.
- •Free catalogs with no upfront cost or commitment
- •Professional design that makes selling easy
- •Products your community actually wants to buy
- •Clear pricing and simple order forms included
Why this matters: You need a simple tool to present your fundraiser. Our catalog is that tool. Many groups start here before investing in a Rep Kit, and that's perfectly fine. The key is to get started.
Share and Collect Orders
Distribute catalogs to your members, supporters, family, or congregation. Use the provided order forms to track every purchase. Collect payments however your group prefers — cash, check, or even digital payments.
This is where your fundraiser comes to life. Your team members take catalogs to work, share them with neighbors, bring them to family gatherings, or display them at church. The beauty of our program is its flexibility — there's no pressure, no quotas, and no complicated sales tactics. People simply browse, choose what they like, and place their orders.
- •Each catalog includes easy-to-use order forms
- •Track orders by seller to recognize top performers
- •Accept any payment method that works for your group
- •No pressure sales — let the products speak for themselves
- •Set your own timeline based on your group's schedule
Pro tip: The most successful fundraisers set a clear deadline (usually 2-3 weeks) and check in with their team members regularly. A little encouragement goes a long way.
Maximize Your Profit with a Rep Kit
The fastest way to raise money is by putting the products directly into people's hands. That's why we offer Representative Kits and Home Kits — each just $119, packed with $200+ of bestsellers, samples, and sales tools.
Here's the truth: catalogs work, but physical products work better. When people can touch, feel, and see the quality of our products in person, they buy more. A Rep Kit transforms your fundraiser from 'looking at pictures' to 'experiencing the products.' You'll have actual items to display at events, pass around at meetings, or showcase in high-traffic areas. This is how the most successful groups raise thousands of dollars.
- •Show supporters real products instead of just pictures
- •Make sales easier and faster with tangible items
- •Start earning profits immediately — no waiting
- •Includes bestselling products people love
- •Comes with display materials and sales tools
- •Pay for itself with just a few sales
Our advice: Don't waste another season without a fundraising vehicle. Get your Rep Kit today so you can raise money today. If money is tight, start with catalogs and pre-sell — but know that most successful groups begin with a Rep Kit. The $119 investment typically pays for itself within the first week.
Place Your Fundraising Order
When you're ready, place your first order (just $200 minimum at discounted fundraising prices). From there, you keep 40% profit on every sale. Sell $500 and keep $200. Sell $2,000 and keep $800. The math is simple — and powerful.
Once you've collected orders from your supporters, it's time to place your group order with us. You'll receive special fundraising pricing — significantly lower than retail — which allows you to keep 40% of every dollar you collect. This isn't a complicated commission structure or tiered system. It's straightforward: you sell at catalog prices, order at fundraising prices, and keep the difference.
- •Only $200 minimum order to get started
- •Keep 40% profit on every single sale
- •No hidden fees or complicated calculations
- •Fast shipping so you can deliver quickly
- •Reorder anytime as your fundraiser grows
Real example: A church youth group sold $3,500 in products over three weeks. They ordered at fundraising prices ($2,100) and kept $1,400 in profit. That's enough to fund their entire summer mission trip.
Partner with a Success Manager
We don't stop at providing you a kit. Our goal is to make you successful. That's why every fundraiser has access to a dedicated Fundraising Success Manager who will walk you through proven strategies to hit your goals. We measure our success by your success.
You're not alone in this journey. From the moment you start, you'll have a real person on your side — someone who's helped hundreds of groups just like yours raise the money they need. Your Success Manager will help you set realistic goals, create a timeline, motivate your team, and troubleshoot any challenges. They'll share strategies that have worked for other groups and customize advice for your specific situation.
- •One-on-one guidance from an experienced fundraising expert
- •Proven strategies tailored to your group's needs
- •Help setting goals and creating action plans
- •Ongoing support throughout your fundraiser
- •Access to training materials and best practices
- •Quick answers to any questions that come up
What groups say: 'Our Success Manager helped us raise 50% more than our goal. She gave us ideas we never would have thought of and kept us motivated when things got slow. We couldn't have done it without her.' — Pastor Williams, Atlanta
Ready to Get Started?
Choose your next step and start raising funds today
Kickstart Your Fundraising with an AAE Rep Kit
Over $200 worth of bestselling products and sales materials for only $119 each (shipping included). Choose one — or both — and you'll be ready to start selling immediately.
Get Both Kits
Meet the $200 Threshold Instantly
The fastest way to become an official fundraising partner is to buy both kits. Get the complete collection of bestsellers and start selling immediately.
Home Kit
Focused on inspirational home goods, figurines, puzzles, and seasonal items your supporters will love.
Includes:
- BLK-01 Mudcloth Blanket
- FAN-04 Angel Figurine
- GC-01 Black Heritage Trivia Game
- KH-01 Keepin' It Moving Wall Organizer
- LMUG-27 Black & Beautiful Latte Mug
- M-216 Waymaker/Serenity Magnet Set
- ORNH-02 Nativity Christmas Ornament
- PUZ-33 The Hem of His Garment Puzzle
- TT-03 Sunday Morning 40oz. Tumbler
- UM-04 She Who Kneels Umbrella
- 10 Spring Catalogs
- 10 AAE Party Invitations
- FREE Gift with purchase
Representative Kit
Includes our top-selling cards, planners, mugs, and accessories — perfect for quick sales and supporters of all ages.
Includes:
- A-707 Christmas Card Assortment
- AOAB-820 All Occasion Card Assortment
- CHB-18 Glory of the Lord Canvas Bag
- CHMUG-53 Sunday Morning Coffee Mug
- COS-24 Glory of the Lord Cosmetic Duo
- J-240 Purpose Journal
- LB-07 Queendom Lunch Bag
- P-450 Sunday Morning Checkbook Planner
- PM-21 Daughter of The King Pocket Mirror
- RB-07 Queendom Reusable Bag
- SS-07 Glory of the Lord Sticky Note Booklet
- WC-258 Black History Calendar
- WC-264 Total Praise Calendar
- WPL-35 Phenomenal Woman Weekly Planner
- 10 Christmas Catalogs
- 10 AAE Party Invitations
- FREE Gift with purchase
Ready to Get Started?
Choose your next step and start raising funds today
Get Guidance From a Fundraising Success Manager
You don't have to do this alone. Our dedicated Fundraising Success Managers are here to answer your questions, walk you through the process, and share proven tips to help you reach your goals faster.
Call Us for Immediate Support
Want to talk to someone right away? Call our team today and speak with a live representative.
Fastest option - Call now!
Schedule a Google Meet or Phone Call
Pick a time that works best for you. Use the scheduling tool below to book a call with a Fundraising Success Manager.
Ready to Get Started?
Choose your next step and start raising funds today
About African American Expressions
Celebrating Culture. Empowering Communities. Serving Fundraisers Since 1991.
Our Story
Founded in 1991, African American Expressions (AAE) began with a vision to uplift and celebrate Black culture through beautiful, meaningful, and high-quality products. What started as a small family-owned venture in Sacramento, California, has grown into the largest Black-owned gift and calendar company in the United States.
Our mission has always been simple: to inspire pride, spark joy, and share stories that reflect the richness of our culture.
Our Growth & Impact
For over three decades, our products have found their way into homes, churches, schools, and organizations nationwide. Along the way, we've created opportunities for thousands of groups to raise the funds they need to fulfill their missions — from church building projects to youth sports teams to community nonprofits.
AAE Fundraising Partners have raised millions of dollars since 1991.
Founded in
Sacramento, CA
Years of
Excellence
Largest Black-Owned
Gift Company
Why Organizations Trust Us
Culturally Authentic Products
Designs and messages that resonate deeply with supporters.
Proven Fundraising Vehicle
Thousands of groups come back every season because our program works.
Commitment to Your Success
From catalogs to Rep Kits to Success Managers, everything we provide is designed to help your organization thrive.
Join us in celebrating diversity and making a difference in communities across the nation.
Let's uplift and empower together.
Ready to Get Started?
Choose your next step and start raising funds today
What Our Fundraising Partners Say
Real groups. Real stories. Real results.
"I don't usually share personal things, but this program truly blessed my family. Thanks to the fundraising opportunity AAE provided, I was able to put food on the table for my children when times were tough. I'll always be grateful."
Thousands of partners across the country have raised millions of dollars with AAE. Your success story could be next.
Frequently Asked Questions
Everything you need to know about AAE Fundraising
Ready to raise funds the easy way?
Join thousands of organizations that have successfully raised millions with AAE